Evaluation 3: What kind of media institution might distribute your media product and why?


My magazine genre of music is Rock/metal for therefore it is similar to Kerrang. The target audience is 20 years and over which means that it shouldn't be too pricey and be easy accessible at a convenient store. My magazine could distributed at a store like WHSmiths, and can also be distributed at supermarkets like ASDA, Tesco's, Morrinsons and Sainsbury's because most towns and cities have a supermarket such as them and magazines distributed there would be easy accessible. A lot of places allow you to subscribe to magazines online so that means people can have magazines delivered on a regular basis.  

In the future they will find newer ways to make a magazine more efficient for example some companies make their magazine readable on their website. You can also buy books on apps like iBooks and the Kindle app which allows you to download books. 

I would have Seymour distribute my magazine as they have supply to 55,000 retailers on a daily basis. After doing my research I have found there is a gap in the market for a music magazine like mine.


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